Memetic advertizing: Scumbag Steve in Pepsi ad campaign

Thursday, May 24, 2012

Scumbag Steve Pepsi Brisk ad

Apparently, Blake Boston aka Scumbag Steve will be the spokesperson for Pepsi's Brisk iced tea, in a campaign by ad agency Mekanism.

The ad features an Scumbag Steve macroed image (seen above) and will run on the image-sharing site Imgur, who partnered with Pepsi in the campaign.

TechCrunch


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