Condoman Says: Protect Yourself!

Monday, January 21, 2008

This poster, created by the Commonwealth Department of Community Services and Health in Australia in 1991, combines cartoons and sex education. The Condoman character was part of a broader prevention campaign that targeted younger Aboriginal audiences. In an effort to overcome the cultural stigma against condom use, the Condoman proudly clutches a box of condoms and proclaims there is no reason to be ashamed. The image correlates masculinity and responsible sexual behavior by challenging the appeal of promiscuity and suggests that safe sex is not a reason to feel embarrassed or disgraced.

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