Pet Rocks

Friday, February 27, 2009


For real. Wikipedia:
Pet Rocks were a 1970s fad conceived in Los Gatos, California by advertising executive Gary Dahl. The first Pet Rocks were ordinary gray stones bought at a builder's supply store and marketed as if they were live pets. The fad lasted about six months, ending with the Christmas season in December 1975. During its short run, the Pet Rock made Dahl a millionaire.
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